
Following a break for a couple of weeks, due to holiday commitments etc – it was good to get back ‘on the road’ again this week and return to publishing stuff on the ‘London Shoes’ website.
This week’s topic focused on a building that I have passed by many hundreds of times during my life, and continue to do so to this very day.
In fact, anyone travelling by train between Stratford and Liverpool Street stations, or the DLR from Stratford towards Canary Wharf, will have seen, and probably be aware of this iconic Victorian building – but it wasn’t until I did a bit of research that I discovered what an important part it has played in London’s history and in particular current Industrial Relations rules and regulations.
So – the subject matter I took a look at this week is – the old ‘Bryant & May Match Factory’ in Bow, London E3.
In 1843 a partnership was formed by 2 Quakers ‘Francis May’ and ‘William Bryant’ for the purpose of importing and then selling Swedish matches.
Their business was so successful that by 1853 ‘Bryant & May’ were knocking out 8 million boxes of matches per year -by 1860, sales had risen to 27 million boxes per year.
Because their business was expanding so rapidly, they needed a large factory premises to conduct their operations, and so in 1861 they purchased an old run down candle and rope making factory site in Fairfield Road, Bow, East London, close to the River Lea – and started to manufacture their very own ‘Bryant & May’ matches.
Business was booming and the factory premises expanded – and by 1881 the site covered 6 acres, and had a workforce of over 5000, mainly all locals– who were knocking out roughly 300 million matches per day.
The ‘Bryant & May’ factory was at one stage, the largest factory and employer in London and was looked upon as being the ‘model’ business.
However, in truth, all was not well with the workforce and there was an undercurrent of some serious dissatisfaction.
The workforce was predominantly women and children who were known as ‘Match Girls’ – and at that time, matches were made with the chemical ‘white phosphorus’ which is the stuff that formed the match head, and was highly toxic – but it was much ‘cheaper’ than the safer alternative ‘red phosphorus’.
If you handled white phosphorous or came into contact with it too much, then it caused serious damage to your health and you ended up with a terrible condition known as ‘Phossy Jaw’ – where you would get severe toothache followed by swelling of the gums. Abscesses would then form on the jaw-bone, and the facial bones would glow a greeny white in the dark. If untreated then ‘Phossy Jaw’ would develop into brain damage and ultimately multiple organ failure.
A number of the ‘Match Girls’ at the Bryant & May factory in Bow contracted this condition, but it was all kept very quiet by the management, as they didn’t want anything to damage their glowing public image.
Not only did the Match Girls have this health issue to contend with, they were also working under ridiculous exploitive conditions where they would be doing 14 hour shifts and would be heavily ‘fined’ if they didn’t perform to the required ‘output’ standards set by the management. They were so poorly paid that many of those being ‘fined’ ended up actually working for nothing at times.
In July 1888, following the dismissal of one of the Match Girls – the female workforce had had enough of the treatment they were getting and they all went out on strike, causing the entire factory output to grind to a halt. As a result, the very first all-women’s “Match Makers Trade Union” was formed.
The media soon got hold of the story and the strike became front page news.
Social activists started to get involved and give their support to the striking Match Girls – and one in particular, an Annie Besant, organised a ‘strike fund’ for the ‘girls’ and got on board many prominent and well respected ‘celebrities’ of the day, to help champion the cause and bring the issue to the conscience of the masses.
Through Annie Besant’s constant campaigning, it wasn’t long before the issue was raised by MP’s in Parliament – which really scared the life out of the Bryant & May management.
All this unwanted attention forced Bryant & May to make radical changes to the way in which they treated their workers. Firstly, they introduced a large staff canteen area which allowed the Match Girls to eat their lunch away from the factory floor, and so reduce the potential for contamination – they also introduced a full-time company doctor and dentist who carried out regular checks on the women to ensure that any potential cases of ‘phossy jaw’ were identified and dealt with early – also, the ‘fines’ punishment regime was removed with immediate effect , and as a result of these changes all the Match Girls were allowed to return back to work and without any recriminations.
By the early 1900’s Bryant & May had completely stopped using the ‘white phosphorous’ chemical for the production of its match heads – and by 1908 the use of white phosphorous had been completely banned by the Government.
Bryant & May continued to manufacture and trade from the Bow factory, right up until 1979 – when there was still a workforce of almost 300.
The factory eventually closed down and the entire site fell into a state of disrepair.
However, in 1988 developers and architects started to see a potential in this huge site and as a result it became East London’s very first urban renewal programme.
Today, the old Bryant & May factory building is a gated community known as the ‘Bow Quarter’ – set in 7 acres of landscaped grounds and consisting of 733 one & two bedroomed flats and penthouses, and even the old workers cottages are now classy abodes. Within its gated walls there is a gym, a restaurant, its own pub and even its own convenience store.
Interestingly, the old factory ‘water tower’ was used by the Ministry of Defence as the location of the ‘surface-to-air’ missile defence throughout the 2012 Olympics.
As you can imagine, security at the site is extremely tight, with resident access only – however, upon request, the very kind security officer, allowed me inside for a few minutes only, so that I could take some photos.
So – for such an iconic building steeped in history and with a story or two to tell, particularly throughout Victorian times – I personally think that it’s great that it is still around and in use for future generations to enjoy, and hopefully be aware of its history.
Before heading off back home, I popped into the ‘Little Driver’ pub, in the busy Bow Road, close by to the old Bryant & May factory (now the ‘Bow Quarter’ of course).
There has been a pub on the site since 1820, and the current pub building in its present form, stems right back to 1869.
This interior of this old Victorian pub still has a lot of its original fixtures & fittings, including a massive old ‘Hoare & Co Celebrated Stout’ mirror on one of its walls – It also has, and somewhat surprising for its location, a really good beer garden,– and so with it being such a hot sunny day, I had no choice than to neck down and enjoy a cheeky one in it.
Hope you enjoyed this little story.

Bow Road tube station – the nearest station to the site of the ‘Bryant & May’ Match Factory site – The station is on the eastbound District and the Metropolitan lines

Fairfield Road-Bow, London E3 – thev location of the ‘Bryant & May Match Factory’

An old aerial view of the ‘Bryant & May’ Match Factory in its heyday – in which you can clearly see its proximity to the railway and the River Lea

Scenes from the skies above the Bryant & May Match Factory during WW2

Scenes from the skies above the Bryant & May Match Factory during WW2

The familiar ‘end product’ – produced at the factory

An exterior view of the old ‘Bryant & May’ Match Factory building – now known as ‘Bow Quarter’

Another exterior view of the old ‘Bryant & May’ Match Factory building – now known as ‘Bow Quarter’

An external view of the old Victorian factory building – with its prominent water tower in the background

The Victorian buildings at the perimeter of the old factory site – still very much in use today, and forming a major part of the now ‘Bow Quarter’

Me – outside the gated entrance to the old Bryant & May Match Factory – now a regenerated residencial location known as ‘Bow Quarter’

The main gated entrance to the old factory site – now known as ‘Bow Quarter’

A plaque on display at the site, that commemorates the ‘Match Girl’ strike of 1888

A plaque on display at the site entrance, that commemorates the importance of ‘Annie Besant’ and the role she played in improving the ‘Match Girls’ working conditions and rights

An old photo of ‘Annie Besant’ – who championed the cause of the ‘Match Girls’ and their strike action in 1888

An old photo of the “Match Girls” working at the ‘Bryant & May’ Match Factory in Bow

An example of the Victorian architecture found within the site

Me – inside the ‘gates’ of the Bryant & May Match Factory – now the ‘Bow Quarter’

A view of just some of the remaining Victorian buildings from inside the Bryant & May factory site as it is today

Another view from inside the Bryant & May factory site as it is today

Another view from inside the Bryant & May factory site as it is today

Another view from inside the Bryant & May factory site as it is today – with the original Victorian buildings still in use

Another view from inside the Bryant & May factory site as it is today

The old factory clock – still in operation today at the site – with the factory’s old water tower in the background

Another view from inside the Bryant & May factory site as it is today

A ‘Bryant & May’ (B&M) emblem embossed into the masonry

Another example of the original ‘Bryant & May’ (B&M) emblem this time embossed into the brickwork

A close-up of the old factory ‘water tower’ – which was used by the Ministry of Defence as the location of the ‘surface-to-air’ missile defence, throughout the 2012 London Olympics

A couple of the beautiful old Victorian cottages that still sit within the old factory site – and still used….as very expensive accomadation

The old ‘water tower’ in all its glory

An exampple of the influence the ‘Bryant & May’ factory has had throughout the locality

An old BryMay ‘ghost-sign’ advert – uncovered during renovation work near to Upper Holloway station

Another old BryMay ‘ghost-sign’ advert – still on display in West Norwood

Another BryMay ‘ghost-sign’ advert – still visible in Forest Gate

The ‘Little Driver’ pub on the busy Bow Road – just a short walk from the old Bryant & May Match Factory. There has been a pub on this site since 1820 – and the current building dates back to 1869. The interior of this old Victorian pub, still has a lot of the original fixtures & fittings

The interior of the ‘Little Driver’ pub – which still retains many of its Victorian fixtures & fittings, including this ‘Hoare & Co Celebrated Stout’ mirror

Me – neckin’ down a ‘cheeky’ one in the beer garden of the ‘Little Driver’ pub

Another ‘cheeky’ beer – slipping down very nicely in the warmth of the ‘Little Driver’ beer garden

I was delighted to find your website. I was researching old match factories in the Bow area of London and there you are. At the moment, I’m applying for a 6-month residence grant through the arts council in my country (Canada) and the council only describes the location of the apartment as this area, ‘an old match factory’. This is such a charming Victorian building, and I do hope I am awarded the grant for my new writing project and have the wonderful opportunity to reside in this historic building for half a year. We shall see how it goes. Again, if you had not gone there and put this info with all of the photos and detail, I would still be in the dark about where, exactly, the ‘old match factory’ is located and what the neighborhood looks like, the public transportation and so on, all of which is important for me to know as I’m making the application.
Today I’ve read your blog on Bow which I found both interesting and most informative. When you mentioned Bryant and May building it brought back a memory. For two years in late 60’s I was the Detective Inspector in charge of the CID at Bow Police Station when a gang of armed robbers drove a furniture van under the first floor window of Bryant and Mays gaining access to the Wages Office through smashing the windows held up the staff and stole the wages.
I enjoyed reading your blog, particularly the “Match Girls Strike” and photos of of the old factory through the years. I remembered that, as a child in the late 1960s, I bought an old Bryant & May matchbox in an antique shop in Guildford.
I’ve just rummaged through some old storage boxes in my garage and found the matchbox. It’s identical to the one pictured in your blog and I’m so pleased I now know it’s “back-story”.
Do you know if this is a valuable or rare item? Regardless, I’ll store it somewhere a little safer than a box in my garage!
Thanks again!
Hello Malcolm,
I just wanted to thank you personally for taking the time and trouble to contact my London Shoes website.
I’m so glad that you enjoyed my ‘Match Girls Strike’ blog – I certainly enjoyed putting it together.
I’m afraid I don’t know much about the ‘antique’ value of old match boxes or match books, but I do know that there is a big interest in them.
I did a little bit of research on the Internet for you, just by simply ‘googling’ antique match boxes – and established that an old ‘Bryant & May’ match boxes, are going for up to £89 on eBay – so you may well be sitting on a valuable one 👍
Kind regards……GEOFF (www.londonshoes.blog)
As a trade union man (AFSCME/Wisconsin State Employees), all honor to the memory of the Match Girls. And as a Quaker: shame upon the memories of Bryant and May alike for this vile and exploitative situation!
Hi, is there a museum to visit at the Bow Quarter? My grandad worked at the Bryant&May factory during the war. I have a letter from the management dated Sept 1941 thanking my grandad for his help in saving the factory. I am trying to find out what he did. My mum seemed to think they wanted to reward him or offer an award, but he wouldn’t accept it.
Hi Kay,
Thank you for taking the time and trouble to contact my London Shoes website – hope you enjoyed my ‘Bryant & May’ blog.
I personally, don’t know of any Museum’s as such in Bow, but I do know that there is the thriving “Bow Heritage Trail” organisation, who have a fantastic set up and are prominent in promoting and publishing Bow’s amazing history – especially ‘social’ history, of which your family archive document would most definitely fall into that category.
I have attached a couple of web links to the Bow Heritage – so why not contact them, as I’m sure they will be very interested.
Hope this helps Kay.
Kind regards
GEOFF (www.londonshoes.blog)
https://bowheritagetrail.org/
https://romanroadlondon.com/on-the-trail-of-the-bow-heritage-trail/
MY FATHER WORKED THERE FROM1939 TO1967 HE GOT A FOREMANS JOB BECAUSE HE
UNLOADED THE MOST LOGS FROM THE BARGES . WE THEN MOVED INTO A COMPANY HOUSE
HE EVENTUALLY BOUGHT THE HOUSE IN 1961 OFF B.AND M.
HE TOOK TWO YEARS LEAVE TO GO TO INTO THE NAVY FROM 1943 -TO 1946 TO FIGHT
THE JAPS.HE ENJOYED IT THERE AT BAND M.HE WORKED ON THE VENEER FLOOR
Hi Tony.
Thank you for sharing your personal family connections/memories of the old ‘Bryant & May Factory’ – really interesting and I know that there will be future readers of this blog article who will thoroughly enjoy your ‘story’ – many thanks.
Regards
GEOFF (www.londonshoes.blog)
Absolutely fascinating.
I remember watching a film about the matchstick girls and this just makes it much more interesting.
I only started looking because I was clearing out my house and found an old matchbox in a handpainted steel tin. The matchbox is Bryant and May’s first one before they added it’s poisonous. The tin seems Greek with Roman ruins and an olive tree painted in oils. It’s very pretty.
Now looking for value and auctioneers that deal with this sort of thing as I feel it should be appreciated by a collector.
Thank you for a lovely article and all the information.
Hi Elaine,
Just wanted to thank you personally for taking the time and trouble to contact my London Shoes website – really appreciate it, and am so pleased to hear you enjoyed the article – I certainly enjoyed putting it together.
Also – thank you for sharing the info about the old matchbox that you’ve found – sounds interesting.
If you’re happy with doing so, then please feel free to email a photo of it over to me, and I will add it to the blog article’s gallery of photos – as I know there will be future readers of the piece that will enjoy viewing it.
Kind regards
GEOFF (www.londonshoes.blog)
geoffclements@btinternet.com